Thursday, September 1, 2016

HUNT Real Estate to Launch Upstate New York Outreach Campaign in Celebration of 105 Years of Company and Customer Success

As family-owned real estate companies merge, morph & disappear, HUNT thrives

HUNT Real Estate today announced a new campaign push as the company celebrates 105 years in business. The Upstate New York-based, family-owned and operated real estate firm has more than 40 branches throughout Western, Central and Northern New York, and the Capital Region, and employs nearly 1,200 sales associates.

HUNT’s new outreach campaign, HUNT Thrives, comes at a time of a major real estate market disruption in the Upstate New York region. The campaign aims to remind customers of the company’s longevity and stability through the tagline “as real estate companies merge, morph and disappear, HUNT thrives.”

“With recent acquisitions of other local competitors by a, Pennsylvania-based firm, we’re keenly focused on reminding our customers and agents that HUNT is steadfastly committed to the future with a solid succession plan in place,” said Peter Hunt, chairman and CEO. “As Upstate New York natives, we’re extremely invested in the communities we serve. Our team lives in these communities and has local knowledge and expertise that is second-to-none. I’m humbled by what we’ve accomplished over the past 105 years and look forward to what the future holds for the agents and customers of HUNT.”

HUNT, one of America’s largest and most successful family-owned real estate companies, surpassed $1.8 billion in closed sales in 2015. For nearly the past 20 years, REALTOR Magazine has named HUNT one of the top 50 companies. HUNT’s robust knowledge of the local markets they serve has allowed the company to be ranked among the top 1 percent of relocation brokers by Cartus Broker Network.

“Buying local has become increasingly important to people over the past few years. People like reinvesting in their community by supporting local businesses, local products, and more,” said Hunt. “We see HUNT as a part of that hyper-local movement; why wouldn’t a seller or buyer want to work with a locally owned firm?”